Brief
New visual identity for an event catering company making fine Indian cuisine, who wanted a luxurious and unique brand identity. The new logo had to be circular to work on socials, but easily translatable across many different branding needs at events.
New visual identity for an event catering company making fine Indian cuisine, who wanted a luxurious and unique brand identity. The new logo had to be circular to work on socials, but easily translatable across many different branding needs at events.
Solution
A simplified Kadai serving dish forms the outer logo shape, instantly recognisable as a symbol of Indian cuisine. Modern serif font underpins quality and authenticity. Black and gold colouring emphasise a more upmarket feel.
A simplified Kadai serving dish forms the outer logo shape, instantly recognisable as a symbol of Indian cuisine. Modern serif font underpins quality and authenticity. Black and gold colouring emphasise a more upmarket feel.
